2060 Digital’s How to Prove ROI in Traditional Media
October 24, 2019
If you’re using traditional advertising (e.g., television, print, radio, etc.), no doubt you’re aware it’s more difficult to track the effectiveness of these campaigns than it is to track their digital counterparts. So how can you tell whether or not your offline advertising is profitable? Here’s how to prove ROI in traditional media using your Google Analytics.
Stay on top of industry news and trends.