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Why should people buy your products or services? This fundamental question is at the root of most business decisions. As business owners, we feel the answer is self-explanatory. We’re often the chief salesmen, and some of us have invented the products we sell. Being that close to and confident in…
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COVID-19 will forever have a place in the history books for being synonymous with devastation. It has impacted lives all over the world in both personal and professional ways. Businesses have shuttered, the supply chain has struggled to keep up, jobs have been lost, and charities that depended heavily upon…
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2020 has been a busy year, turning businesses upside down and testing them with the worst of the worst-case scenarios. The year brought about significant changes to how business is conducted. One of the biggest impacts was the major economic shock, with studies reporting that 43% of small businesses had…
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Before you start planning out your digital marketing tactics, you need to have a good grasp on your digital marketing strategies. You need to have a full understanding of your resources, your goals, and how your target market behaves. All that information allows you to create an effective marketing plan…
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When looking for a prospective marketing partner, you must do your due diligence. That means asking tough questions unapologetically to ensure you have the best fit for your needs. Today, we’ll discuss seven vital questions to ask any potential marketing partner. The answers will give you critical insight that will…
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This Valentine’s Day, spread the love by participating in the SHE Cards for Kids initiative. SHE 100.3 is partnering with the local community to send cards to the children at La Rabida Children’s Hospital. Want to get involved? You can spread a little love and cheer by creating handmade valentines…
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