Stay up to date with the latest industry trends, digital marketing, and a little good news!

Beyond Radio: What Makes Hubbard Chicago Different

October 5, 2017

Recently, we broke down five of the biggest reasons radio works for advertisers. Radio provides significant reach, an engaged audience, and proven ROI—however, achieving radio advertising success requires more than simply producing and placing a spot. Oftentimes, what can make or break your radio advertising success is the partner you…

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Automotive Tips for Boosting Your Digital Marketing with Radio

September 29, 2017

If there’s one entertainment medium that goes hand-in-hand with cars, it’s the radio. Radio spans generations, and through the evolution of digital technology, radio still persists as a powerful advertising tool. For automotive companies, radio advertising just makes sense. In addition to providing pervasive reach, radio can add a significant…

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Small Business Owners—Are You Reaching the Right Audience?

September 26, 2017

Identifying your target audience can be one of the most challenging parts of developing a marketing plan. It’s also one of the most important for small business owners. Only when you’ve zeroed in on your target market can you understand what problems you can solve for them, how they make…

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5 Fall Marketing Ideas for Chicago Restaurant Owners

September 21, 2017

For many people, fall is their favorite time of the year. The fall means back-to-school routines, the excitement of football, and pumpkin-spice everything. For some types of restaurants, fall might mark the beginning of a slow season. Even if you’ve planned for and expect times when business tends to drop…

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10 Digital Marketing Don’ts

September 19, 2017

If you’re not getting the results you want or expect from your digital marketing, it’s time to get down to the root of the problem and figure out what’s working, what needs to change, and why. We’ve talked about marketing mistakes previously on our blog. Now we’re honing in specifically…

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Successful Business Websites Have These 5 Things in Common

September 18, 2017

There’s a well-known saying that rings true for everyone, but marketers in particular: “You never get a second chance to make a first impression.” It’s a sentiment that also applies to your website. If a prospective customer visits your site and finds it confusing, misleading, unhelpful, or visually unattractive, there’s…

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